HOW TECHNOLOGY IS MODYFINE THE RECRUITMMENT AND SELECTION PROCESS

 

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Introduction

Recruitment is regarding capturing and understanding all activities directed at locating potential workers. (Amstrong, 2014).In simple terms, selection involves selecting the best person to fill a position (Grobler et al, 2006)

Global practice

Unilever is one of the largest and one of the best companies in the world. They recruits more than 30,000 people in a single year and processes around 1.8 million job applications. (Marr, n.d.)

They are using virtual video interviewing software that avoids long face-to-face interviews. The process of selecting perfect candidates is not influenced by external factors. There is no human interaction initially; it's simply the software package and also the candidate so that bias, possible racial, gender or any other kind of discrimination is eliminated. (Hire Vue, 2018)

Unilever is cutback over one million pounds, and thousands of hours in human resource procedures every year since they introduced new selection method and practice to using a more dynamic, technological system including algorithms in 2017. Accurately, 50.000 hours for candidates in interviews or cover letters and a 90% of assessment and selection time reduction for the company (Hire Vue, 2018)

Benefits

By using technology, Companies can improve productivity rather than using traditional recruitment process. Using recruitment software can allow you to connect to social media platforms to improve social reach. Recruitment software can effectively speed up the whole process by performing tedious tasks. When recruiting, it is important to have quick respond times technology improves communication times and efficiency. Online recruitment software can remove the manual aspect of recruiting and Provides automation to the recruiting process. That is another main benefit. It helps to create unique and engaging recruitment posts. Finally, Traditional recruitment processes are only available during working hours, but recruitment software Available 24/7 and out of work hours (Onrec, 2019).

Conclusion

Traditional recruitment methods are no longer successful for the 21^st century. It is a process that is less productive and takes longer.

As a business or recruitment agency, you stand to gain a lot from using human resource hiring software. By using the most effective recruitment software package for agencies you'll be able to streamline your recruitment method and improve your efficiency ten-fold.

 

 

 

References

Armstrong, M., and Taylor, S., (2014) Armstrong’s handbook of human resource management practice. (13^th Ed) London: Kogan Page

Grobler, Pieter & Wärnich, Surette & Carrell, Michael & Elbert, Norbert & Hatfield, Robert. (2006). Human Resource Management in South Africa

HireVue (2018) Unilever finds top talents faster with HireVue assessments. [PDF] Utah. Availableat: https://3xyheh7a0tc3ar3v14dw2sft-wpengine.netdna-ssl.com/wp-content/uploads/2019/02/Unilever-Success-Story-PDF.pdf [Accessed 22 Nov. 2020 at 5.00pm.)

Leatherbarrow, C., Fletcher, J. (2015). Introduction to Human Resource Management: A Guide to HR in practice, 3^rd Edition, London: Chartered Institute of Personnel and Development.

Marr, B. (n.d.). The Amazing Ways How Unilever Uses Artificial Intelligence To Recruit & Train Thousands Of Employees. [online] Forbes. Available at: https://www.forbes.com/sites/bernardmarr/2018/12/14/the-amazing-ways-how-unilever-uses-artificial-intelligence-to-recruit-train-thousands-of-employees/?sh=579336c06274 (Accessed 22 Nov. 2020at 5.30pm)

Onrec.com.(2019). 10 Benefits of a Recruitment Software | Onrec. [online] Available at: https://www.onrec.com/news/news-archive/10-be